Cofounder, Head of Innovation

John is a storyteller with a proven ability to craft narratives that lead to action and outcome.

His skills allow him to create an emotional connection and generate an experience that causes an audience to see things in a new light. His success with Global Corporations, Charities, Governments, and NGO’s is founded on sound cohesive strategy that is authentic and goal orientated.

Throughout his career, John has developed a set of skills in evaluation, communication, organisation, leadership, and strategic thinking that provides a framework of effective practices for results.

Cofounder, Head of Office

Born and raised in Cape Town, South Africa, during the years of apartheid, Martin, gained first hand the results of this worlds injustices, resulting in a commitment which has carried an evolving call for change.

With a background in marketing and advertising he emigrated to Sydney, Australia where he entered the world of corporate and sporting events.

Operating in the top tier multi-national corporate arena for over 25years, he gained extensive global exposure to the exacting demands of his trade.

His skills are at their best around project based initiatives that call for urgency and accuracy to align seamlessly.

He also has a Jill and Jack Russell, called Yoda and Micah

Head of Creative

Annabelle’s experience in Art Direction and Design, her love of music (an influential DJ) and stunning photography means she can roll her sleeves up, jump on a variety of tools and dive into projects with gusto. She has delivered 360 integrated campaigns across digital, social and print. A visual storyteller who has worked with major international brands Annabelle delivers beautiful, engaging work that bring ideas to life in unexpected ways.

Production Director

Throughout his career Adam has developed a unique set of skills founded in graphic design, visual arts and video. After completing his Bachelor of Design (Hons) at London’s Kingston University he became an animation storyboard artist and interactive media designer. Using text, data, graphics, sound, animation and a range of digital and visual effects Adam worked as a sort after freelancer and agency creative video director.

With workflows for film and video drastically changing Adam has demonstrated his ability to adapt and lead teams to streamline content creation. As deliverables on duration and screen ratios increasingly become part of every project he is actively involved in the entire production process with an array of on-set experience.

Partnerships Director

As Partnerships Director, Simon brings with him over 25 years of industry experience across the advertising, creative, media and marketing sectors and has previously worked with leading agencies including Saatchi & Saatchi London, DDB Sydney, BWMDentsu and Universal McCann.

The past 6 years Simon has moved in to Executive Search and Recruitment placing some of the industry’s leaders while managing the Sydney & Melbourne office of international recruitment business DMCG Global.

Emerging Leaders Director

Ana is curious and open minded but above all she is a people person

Ana’s unique ability comes from her understanding of the creative and communications industries at every level. Her career spans from performance through to artist development and artistic show direction for leading agencies and brands in London, Hong Kong, Singapore and Australia.

For the last 20 years Ana has been passionately involved in developing young talent at Australia’s leading Creative Industries University. In that role she has supported and guided young people to acknowledge their own worth and strategically apply principals to realise their best self.

Engagement and Communications Manager

Caitlin is a communications, marketing and engagement specialist with a background in public relations and communications consultancies in London and Sydney. Caitlin has a strong commitment to achieving outcomes for the public good and has held senior roles within the NSW public sector.

Caitlin has superior analytical, communication and project management skills and extensive experience in community and stakeholder engagement in both metropolitan and rural and regional areas. Caitlin always strives to deliver the highest levels of quality in both project outputs and client relationship management.